I’m Hayley Martin, I have a 2:1 in BA (Hons) Communication and Media. In my final year of study I completed a First Class dissertation investigating the motivations of consumers to contribute online content about brands.
I currently work as an Account Executive at Bournemouth-based strategic marketing agency, Cre8ive Wisdom.
This blog includes various pieces of University work, acting as an online portfolio flaunting some amazing skills as well as random blabber about current news and events.
Above all, I am highly interested in social media, microblogging and PR 2.0 – how things have and are changing because of the emergence of these. So expect many of my blog posts to be centred around this.
I also have a more work-focussed account – @ClientWisegal